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Otunba Olusegun Runsewe
Director General, NTDC
Vision
His vision is to employ a practical and upbeat approach to tourism; jettisoning the armchair pattern and using the media as a potent consciousness-raising instrument to carry the message of tourism to the streets and hinterland. This strategy would be complemented by the involvement of taxi drivers, airlines, the introduction of Automated Teller Machine (ATM) tourist cards and other stakeholders' related approach.
Mission
To inculcate a culture of recreation in future generations by encouraging the creation of Youth Tourism Clubs in schools as well as stimulation of interest in leisure activity amongst adults. The latter objective would be achieved through extensive and aggressive marketing and promotion of the tourist attractions that abound in each state. His experience as a professional marketer, media consultant, publisher and astute administrator would go a long way in repositioning the Corporation.
Citation
Early in 2006,a tourism writer predicted those to shape the tourism sector in Nigeria in the year. Otunba Olusegun Runsewe's name featured prominently on the list and before the year entered the third quarter, President Olusegun Obasanjo approved his appointment as Director General of the Nigerian Tourism Development Corporation.
Until his appointment as Director General of NTDC, he was an Executive Director at the National Orientation Agency. He served as National Media Coordinator for the Commonwealth Heads of Government Meeting (CHOGM) 2003 and Chairman Media Committee of the first Abuja Carnival 2005. He has exhibited a high degree of drive, determination and commitment in the discharge of every assignment. He is proactive, highly innovative and possesses an enviable wealth of experience in the public and private sectors. Before his appointment as Director General, he repeatedly demonstrated a rare affinity with the tourism sector as exemplified in pivotal roles he played in the successful hosting of tourism events such as the Commonwealth Tourism Ministers Meeting held in April 2005 and the Tourism Communication Meeting held in September 2005, where he served as Head of Publicity and facilitator respectively.
An Ijebu by tribe, he hails from Ogun State in the South Western part of the country. He holds a Masters Degree in Business Administration with Specialization in Marketing from Edo State University. He also studied Management at the London School of Management Studies as well as London School for Executives. In addition, he holds a National Diploma in Public Relations and a Professional Certificate in Estate and Property Management from Kaduna Polytechnic.
He has worked in various capacities at top management level in the public and private sectors. He was the General Manager New Nigerian Newspapers (NNN), Assistant General Manager (Media) National Theatre Iganmu, Lagos, Managing Director and Chief Executive Officer, Sports Weekly as well as the Publisher/Editor in-Chief National Network Newspapers. . He was the publisher of the “National Network”, which was the official newspaper of the former National Carrier Nigeria Airways and Ikoyi Hotel. He has to his credit a book, Sketches of the Commonwealth and the Nigeria 2003 CHOGM, launched early this year.
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